Monday on “The Alan Colmes Show,” Alan spoke with one of the stars of Bravo’s hit reality show Million Dollar Listing New York, Fredrik Eklund. Eklund has written a new book called The Sell: The Secrets Of Selling Anything To Anyone, which shares what he has learned after years of being one of New York’s most successful real estate agents.
“Why would we even attempt to mess up what we've got? For what? It's just more games that they don't need. If they're going to take two of our best players, which they would do, I don't want to jeopardise what we've got. We don't owe anything to anyone.”
“Do not mind anything that anyone tells you about anyone else. Judge everyone and everything for yourself.”
The Portrait of a Lady (1881), Chapter XXIII
Be courteous in all of your conversation, please, dear readers! Remember that everyone’s life experience is different and we cannot assume anything about anyone else.
There are four fundamental concepts you need to understand to sell anything to anybody. Learn them, practice them, and above all, make them uniquely your own by determining how to best integrate them into your DNA, your own situation, and the goals you'd like to achieve. Are you hooked? Good. That was the idea.